SEO Measures You Should Take Now May 2011

Do you all know?
For those involved in the web marketing industry, SEO has become indispensable, but Google, the search engine leader, is making major changes to its search algorithm for all sites, not just e-commerce sites.
It's called the "Panda Update"!

The word "panda" brings to mind a cute image, but companies that make their living from SEO are frightened by this "panda" and are in shock.
This "Panda Update" can be simply put as follows:The algorithm will lower the rankings of low-quality sites."about it.
The "low quality" that Google claims is

• Too many ads and links
• There is little content
• Not shared on social sites (Facebook, Twitter, etc.)

That means the site.
In traditional SEO, where external inbound links were important, it was possible to improve search rankings by linking to sites with high page ranks, sites with older domains, and various servers.
However, this "Panda Update" says that "it will judge the quality of a site," so sites that rely on external inbound links and do not make efforts to improve the content of their sites will all see their search rankings drop.

So what should we do???

While I was thinking about this, Google announced 23 questions to help you create a site that they will deem "high quality."
The original text isHereis.

• Would you trust the information presented in the article?
• Would I be able to enter my credit card details on that site without feeling anxious?
• The site is an authority on the subject
  Is it widely accepted?
• If you were to search for something related to health, would you trust the information written on that site?
• Just by hearing the site name, can you tell it's a trustworthy source of information?
• Does the article provide original content, original information, original reporting, original research, original analysis, etc.?
• Does the article contain insightful analysis and interesting information, not just the obvious?
• The article is written by experts and enthusiasts alike.
  Is it written by someone who knows the subject matter well?
  Or is it just completely shallow?
• Does the article show different sides to things?
• Does the article provide a complete or comprehensive statement on the topic?
• Would the article be suitable for publication in a print magazine, encyclopedia, or book?
• The page is ranked higher than other pages in the search results.
  Are you providing solid value?
• How much quality control is there over the content?
• Is the article free of spelling mistakes, stylistic errors, and factual errors?
• Is the article properly edited?
  Or does it look sloppy or hasty?
• The article was short and lacking in content,
  Are there any details missing that might help you?
• Does the page have attention to detail?
  Or is it made without much attention to detail?
• The site contains many similar or similarly themed
  Regarding minor keyword variations,
  Are there any duplicate, overlapping or redundant articles?
• The content is either ordered or mass-produced by a large number of content creators.
  Or it may be spread across multiple sites, resulting in:
  Is each page or each site being neglected or not given the proper attention?
• Are they choosing topics that accurately reflect their readers’ interests, or are they guessing what will rank highly in search engines?
  Are you generating content?
• Would you want to bookmark it, tell a friend about it, or recommend it to them?
• Is the article so heavily loaded with ads that they distract or get in the way of the actual content?
• Do users complain when they view pages on your site?

This has become a long explanation, but basically it comes down to "work hard and create a good website yourself."

I see this "Panda Update" as the "biggest opportunity."
After all, it only depends on how hard the site owner works to get a high ranking.

For all the website owners who have not had much success with SEO measures up until now, why not think of this "Panda Update" as a reset for all your SEO efforts, and use this opportunity to think again about how to improve the quality of your website?